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How Facebook’s Algorithm Changes Are Impacting Organic Reach
Google is not the only information technology giant that shakes up the Internet with every algorithm change. On September 20, social media colossus Facebook announced that it had altered its EdgeRank...
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Facebook’s Page Post Targeting
Ever since Facebook made its Wall Street debut, the company has been fine tuning its massive potential as an Internet advertising platform. Advanced marketing features like sponsored stories ended up...
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The Drawbacks of a Business-Only Page on Facebook
As you develop your firm's Facebook page, you may wonder how to go about it the best way; this is especially the case for single-partner firms. [...]
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What You Need to Know About Facebook’s Graph Search
In the world of online social networking, comprehensive search functionality has been an elusive Holy Grail of sorts for developers. With terabytes of user-generated content waiting to be unearthed,...
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Using Facebook Insights to Your Advantage
Until a couple of years ago, Google Analytics was a search engine optimization professional's best — if not only — friend. Microsoft later introduced its own set of Webmaster Tools, and Facebook...
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Changes in Facebook’s News Feed
Spring is upon us, and new changes are yet again in the works for Facebook, which is seeking to redesign its site to give more filtering power to users. [...]
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Facebook’s New Replies Feature
Facebook has finally responded to requests to improve its comments feature by implementing Replies functionality. This means that users will be able to have conversations with one another more easily....
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Google+’s New Design
At the recent Google I/O Conference in San Francisco, the world's most popular search engine unveiled a slew of changes and updates to its fledgling social network
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